This practice has been going on for decades. Nothing new. Perhaps these chapels were behind the times or had a more conservative priest assigned who was later reassigned.
If I had to guess, one reason is probably to gain the confidence of Newchurchers who either decide to satisfy their curiosity and see what a TLM is like ("see, Madge, these people aren't so bad, they're in union with Pope Francis"), or who might stumble into an SSPX chapel not realizing it isn't a "regular" parish church. The latter could happen especially in areas with many tourists, though when the Mass is, ahem,
different from what they've ever experienced before, well, that could be received differently by different people.
I've stumbled upon "strange" churches when traveling myself. I once went to Mass in Pittsburgh, to some ethnic parish I was passing on Ascension Thursday, and to this day, I have no earthly idea what language they were speaking. I'm kind of guessing Hungarian.