I wonder how many kids will see this -- of course, the channel claims it's for "adults only" but let me tell you -- I've been shopping at 10 or 11 PM (or later!) and I've seen MANY, MANY kids out with their parents quite late. Everything from toddlers to teenagers. Apparently, in this age of complete lack of discipline, going to bed after 12:00 midnight is nothing.
(Granted, much of this was over the summer -- but even if kids only get exposed to this kind of filth 3 months of the year, it's still a big deal!)
BUT I think that general lack of discipline happens a lot more often than just June - August.