CathInfo.com

Gee, that's pretty weird. I just googled "chocolate chip cookies" and the first time it said there were around 355,000,000 results. So I keep clicking next, and when I get to page 21 of the search results, it didn't give me any more pages after that. It was like that was the last page. With about 10 results on each page, that means I got 210 of the hits.

I did your "chocolate chip cookies" search.  I saw 23 pages.  At the bottom of page 23 was the following message:

So I clicked the link "the ommitted results included" and then I was able to get at least 40 pages in before I stopped trying.

I bet that 90% of all searchers never go past page 1.  And that's where they stack all the stuff they want you to see.  Then 95% never make it past page 2, and 99% past page 3.  That's being generous.  It may be closer to 98% who never go past page 1.

I did your "chocolate chip cookies" search.  I saw 23 pages.  At the bottom of page 23 was the following message:

So I clicked the link "the ommitted results included" and then I was able to get at least 40 pages in before I stopped trying.

I bet that 90% of all searchers never go past page 1.  And that's where they stack all the stuff they want you to see.  Then 95% never make it past page 2, and 99% past page 3.  That's being generous.  It may be closer to 98% who never go past page 1.

I just tried searching "chocolate chip cookies" myself. 1.4 billion results at first, then 213 by page 2; only 3 pages total. Allowed omitted results, and that initially gives you 1.4 billion, again, then goes down to 413 results:



And only 5 pages.



Tried the same search with Bing, came up with 835,000 results, which was consistent as I clicked through the pages.





But, it maxes out at only 452 results out of a claimed 835,000 and the last page is 34. You can click on page 36, but it takes you right back to 34.




Clicking on "some results have been removed" does nothing but take you to a different page explaining how their search algorithm works, rather than showing the omitted results.
Alternative search engines like Duck, Duck, Go and Ecosia utilize the same results as Google and Bing. With Ecosia providing a supposed 870,000 results for "chocolate chip cookies"



But, by page 76 (the final page of the search) you start getting some "honest" result totals from Ecosia too. Down to 746, rather than the purported 870,000 initially claimed.



Interestingly, and this could've just been me scrolling quickly, it appears that some results repeat.