I detest pride so much myself whenever seeing it in myself or others. It's what got us into this whole mess. The pride of pigheaded 19th century men in particular caused a lot of our ills today. Unfortunately, it has leaked into the attitudes of traditionalist men since, as Matthew pointed out, traditionalists are not immune to the wiles of the world.
I have come across men who have chips on their shoulders even so often in my life, and I find it more annoying than when women are unfriendly. At least with women, it is more of a matter of gauging and working with the emotions, while with men, it is more intellectual. I probably find it more annoying since the emotions take over the man who I would have expected to have been more reasonable and had a better intelligent grasp and awareness.
Stubbornness can be a good thing in the proper context, but often we fail to apply that as such as men.